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Bamboo Is Better.

Bamboo Is Better.

The Softest Hoodies

Under the Sun

Since 2011, we’ve been innovating with bamboo to build the most comfortable gear for your outdoor pursuits. This material has incredible performance benefits—from temp-regulation and odor-resistance, to awesome breathability. But the thing that stands out most? The wildly soft handfeel.

“Like silk blended with cashmere.”

— GearJunkie

“Like silk blended with cashmere.”

— GearJunkie

GUIDE-TESTED

See It In Action

Watch Free Fly Ambassador and South Florida fishing guide, Benny Blanco, put our all-time bestselling sun hoodie to work.

“You should be forgetting about your gear when you’re doing the things that you love.
You want to be purely focused on the pursuit.”

— Mark Healey
Team Free Fly, Big-Wave Surfer, Waterman
Shop Bamboo

In Pursuit of Next-Level Comfort

We grew up guiding in Big Sky Country, casting flies on the Missouri River and rowing clients into trophy trout. But as much as we loved being on the water, all the overbuilt, uncomfortable guiding gear continued to hold us back. That’s when the idea of Free Fly was born. We were after something simple, something that seamlessly blended into the background of our pursuits. After years of searching for better performance fabrics, we came across bamboo—a regenerative material loaded with natural performance benefits. We took that discovery and ran with it. For over a decade now, we’ve been innovating with bamboo and crafting wildly comfortable outdoor apparel.

In Pursuit of Next-Level Comfort

We grew up guiding in Big Sky Country, casting flies on the Missouri River and rowing clients into trophy trout. But as much as we loved being on the water, all the overbuilt, uncomfortable guiding gear continued to hold us back. That’s when the idea of Free Fly was born. We were after something simple, something that seamlessly blended into the background of our pursuits. After years of searching for better performance fabrics, we came across bamboo—a regenerative material loaded with natural performance benefits. We took that discovery and ran with it. For over a decade now, we’ve been innovating with bamboo and crafting wildly comfortable outdoor apparel.

B-Corp Certified

FSC CERTIFIED
REGENERATIVE FARMLAND
NO FERTILIZERS
OR PESTICIDES
For over a decade, we've been innovating with bamboo and other natural materials to build our gear. As a family-founded company that lives for the outdoors, supporting our community and protecting our planet’s wild places are absolutely central to Free Fly’s purpose.
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